If your ereading device does not support color, this experiment won’t work – go to the online color version at http://danariely.com/stroop/
If your ereading device does not support color, this experiment won’t work – go to the online color version at http://danariely.com/stroop/
List of Collaborators
Aline Grüneisen
Aline joined my research team soon after I moved to Duke, and she has been a major force of energy and excitement ever since. I am not sure if this is part of her plan, but over time I have found myself depending on her to a larger and larger degree. Aline and I have been working together on a broad range of topics, and the unifying theme of all of them is that they are innovative and fun. Aline is currently the lab manager of the Center for Advanced Hindsight at Duke University, and I hope she will continue working with me for many more years.
Ayelet Gneezy
I met Ayelet many years ago at a picnic organized by mutual friends. I had a very positive first impression of her, and my appreciation of her has only increased with time. Ayelet is a wonderful person and a great friend, so it is a bit odd that the topics we decided to collaborate on were mistrust and revenge. Whatever initially drove us to explore these topics ended up being very useful, both academically and personally. Ayelet is currently a professor at the University of California, San Diego.
David Pizarro
David and I first met at an academic summer retreat at Stanford University. We shared a wall between our offices, and that was my first real introduction to rap music. A few weeks into it, I started enjoying the music, and David was kind enough to share his music collection with me (not sure how legal this was). Over the years I have gotten to spend a lot of time with David, and I always learn a lot, get energized, and wish I had more time with him. David is currently a professor at Cornell University.
Eynav Maharabani
I met Eynav in one of my visits to Israel. At the time she was a graduate student who just started working with Racheli Barkan. I was very impressed with her mix of intelligence, politeness, and assertiveness from the get-go, and it is the mix of these abilities that made her such a wonderful collaborator. Eynav is currently working at Abilities Solution, a unique company that focuses on employing people with disabilities for high-tech companies.
Francesca Gino
Francesca is a rare combination of kindness, caring, knowledge, creativity, and style. She also has endless energy and enthusiasm, and the number of projects she is involved with at any one time is generally what other people do in a lifetime. As an Italian, she is also one of the best people to share a meal and wine with. It was a deeply sad day for me when she decided to move from North Carolina to Boston. Francesca is currently a professor at Harvard University.
Janet Schwartz
I was lucky enough to tempt Janet to spend a few years with me at the Center for Advanced Hindsight. Janet is particularly interested in irrationalities related to health care (of which there are many), and together we have explored eating, dieting, advice, conflicts of interests, second opinions, and different approaches to getting people to behave as if they cared about their long-term health. Janet has a keen sense of observation about the world around her, and she is a fantastic storyteller, making fun of herself and everyone around her. Janet is currently a professor at Tulane University, but in spirit she is still at The Center.
Lisa Shu
Lisa is as bright as she is fun to be with. She has a sort of sixth sense for food, good research ideas, and fashion. These qualities make her not only a perfect collaborator but also a great shopping partner. In addition to studying ethical behavior she is interested in negotiation. And although I have never had the opportunity to personally negotiate with her, I have no doubt that if I did I would lose badly. Lisa is currently a PhD student at Harvard University.
Mary Frances Luce
Mary Frances was a PhD student at Duke a few years ahead of me and came back to Duke as a faculty member, also a few years ahead of me. Naturally this has made her a good source for advice over the years, and she has always been very supportive and helpful. A few years ago she moved to the dean’s office, and both for my own sake and for the sake of the school, I hope that I am not going to continue following in her footsteps. Mary Frances is currently a professor at Duke University.
Maurice Schweitzer
