Around February 1, Yeltsin asked his daughter Tatyana Dyachenko, age thirty-six, to sit in on meetings of the Soskovets group. Other than transcribing speeches and canvassing in his early campaigns, this was her first involvement in her father’s politics. She was smart and resolute like her father but soft-spoken and unassuming like her mother. She had felt unfulfilled in the defense-related institute where she had worked for a decade and where she turned down a suggestion in the mid-1980s that she join the Communist Party (she said she did not know enough about politics and did not consider herself “worthy”), and in the bank where she was on staff in 1994–95: “My character is such that I for some reason tend to have inflated expectations of myself. And then it seems that each time I do not quite live up to them.”34 This time she was willing to heed her father’s request.
Dyachenko was soon saying to Yeltsin that something was out of whack with the Soskovets effort.35 But at first nothing much came of her efforts. It was then that Yeltsin’s need to reconnect with the mass electorate intersected with the process of connecting differently with players at the elite level. Come what may, he had to empower a functional campaign staff and to appease other public politicians. A new presence in post-communist politics—the leaders of the nonstate business class that was beginning to amass fabulous wealth in the market economy—showed both tasks in a new light.
The Russian moguls were mostly in their thirties and forties, had been nobodies under Soviet power, and until the year before Yeltsin’s re-election were mostly financiers who made money out of currency speculation, arbitrage, handling governmental deposits, and buying high-interest state debt. On August 31, 1995, Yeltsin had his first meeting with a group of them, about reserve requirements and other banking issues, and referred to the banks as having a political role. “Russian bankers,” he told ten representatives, “take part in the country’s political life. . . . The banks, like all of Russia, are learning democracy.”36 The loans-for-shares auctions in November–December 1995 allowed the more conspicuous of “the oligarchs,” as they were now known, to reposition as captains of industry. Initially dreamt up by Vladimir Potanin of Oneximbank, this privatization scheme was backed by Chubais but also by Kremlin conservatives like Soskovets, who was the one to get Yeltsin’s signature on it.37 At bargain-basement prices, Potanin picked up Norilsk Nickel, the world’s number one smelter of palladium and nickel, and he, Mikhail Khodorkovskii of Menatep, and Boris Berezovskii acquired the oil giants Sidanco, Yukos, and Sibneft. Two oligarchs also had extensive media interests and were bound to figure in the 1996 campaign: Vladimir Gusinskii of Most Bank was de jure the proprietor of NTV television; his rival Berezovskii had been de facto the moneyman behind the ORT network (formerly Ostankino) since 1994. Relations between Gusinskii and Berezovskii had always been testy, but they were willing in 1996 to set differences aside in order to protect their gains.
The one business figure on the Soskovets board was the hyperactive Berezovskii. He more than any of his colleagues was out to build status and influence in the political realm, to which end he had added to his portfolio the quality newspaper