In the thirteenth century London was already notorious for “the immoderate drinking of the foolish.” The wines of the Rhineland and of Gascony, of Burgundy and Maderia, the white wine of Spain and the red wine of Portugal, flooded in, but the less affluent drank ale and beer; the hop seems to have been cultivated by the beginning of the fourteenth century, but most ale was spiced with pepper and known as “stingo.” This again suggests the partiality of Londoners for highly flavoured comestibles, perhaps as a fitting adjunct to their energetic and competitive lives in the city. In Chaucer’s
By the sixteenth century, according to John Stow, the problems of drunkenness had become so acute that two hundred London alehouses were suppressed in 1574. There were some twenty-six brewers in London by that time, and their produce was variously known as Huffe Cup, Mad Dog, Angels’ Food, Lift Leg and Stride Wide. The ingredients seem to have varied, with constituents including broom, bay-berries and ivy-berries, together with malt and oats, although only the concoction brewed from hops was given the name of true beer. The Elizabethan chronicler William Harrison noted the drunkards in the streets and remarked that “our malt bugs lie in a row lugging at their dames teats, till they lie still againe, and not be able to wag.” Certain alehouses of the period were so identified with London itself, both in ballad and in drama, that they became representative of the city. The Boar’s Head in Eastcheap was the vivid setting of Falstaff and Pistol, Doll Tearsheet and Mistress Quickly, and so impressed itself upon the folk memory of Londoners that it was generally agreed that Shakespeare himself must have drunk on the premises. In the eighteenth century members of a literary club assembled there in order to assume Shakespearean roles, and such was the power of its associations that it attracted pilgrims to its site long after its destruction in 1831. There is, however, one specific remembrance. Robert Preston “late Drawer at the Boar’s head Tavern” departed this life at the age of twenty-seven on 16 March 1730; he “drew good Wine, took care to fill his Pots” and his headstone lay against the wall of St. Magnus the Martyr.