‘I am thinking of them!’ Hathaway’s voice rose to a controlled scream. ‘Those cables were 40,000-volt lines, Doctor, with terrific switch-gear. The trucks were loaded with enormous metal scaffolds. Tomorrow they’ll start lifting them up all over the city, they’ll block off half the sky! What do you think Dora will be like after six months of that? We’ve got to stop them, Doctor, they’re trying to transistorize our brains!’
Embarrassed by Hathaway’s high-pitched shouting, Franklin had momentarily lost his sense of direction. Helplessly he searched the sea of cars for his own. ‘Hathaway, I can’t waste any more time talking to you. Believe me, you need skilled help, these obsessions are beginning to master you.’
Hathaway started to protest, and Franklin raised his right hand firmly. ‘Listen. For the last time, if you can show me one of these signs, and prove it’s transmitting subliminal commands, I’ll go to the police with you. But you haven’t got a shred of evidence, and you know it. Subliminal advertising was banned thirty years ago, and the laws have never been repealed. Anyway, the technique was unsatisfactory, any success it had was marginal. Your idea of a huge conspiracy with all these thousands of giant signs everywhere is preposterous.’
‘All right, Doctor.’ Hathaway leaned against the bonnet of one of the cars. His mood seemed to switch abruptly from one level to the next. He watched Franklin amiably. ‘What’s the matter — lost your car?’
‘All your damned shouting has confused me.’ Franklin pulled out his ignition key and read the number off the tag: ‘NYN 299-566-367-21 can you see it?’
Hathaway leaned around lazily, one sandal up on the bonnet, surveying the square of a thousand or so cars facing them. ‘Difficult, isn’t it, when they’re all identical, even the same colour? Thirty years ago there were about ten different makes, each in a dozen colours.’
Franklin spotted his car and began to walk towards it. ‘Sixty years ago there were a hundred makes. What of it? The economies of standardization are obviously bought at a price.’
Hathaway drummed his palm on the roofs. ‘But these cars aren’t all that cheap, Doctor. In fact, comparing them on an average income basis with those of thirty years ago they’re about forty per cent more expensive. With only one make being produced you’d expect a substantial reduction in price, not an increase.’
‘Maybe,’ Franklin said, opening his door. ‘But mechanically the cars of today are far more sophisticated. They’re lighter, more durable, safer to drive.’
Hathaway shook his head sceptically. ‘They bore me. The same model, same styling, same colour, year after year. It’s a sort of communism.’ He rubbed a greasy finger over the windshield. ‘This is a new one again, isn’t it, Doctor? Where’s the old one — you only had it for three months?’
‘I traded it in,’ Franklin told him, starting the engine. ‘If you ever had any money you’d realize that it’s the most economical way of owning a car. You don’t keep driving the same one until it falls apart. It’s the same with everything else — television sets, washing machines, refrigerators. But you aren’t faced with the problem.’
Hathaway ignored the gibe, and leaned his elbow on Franklin’s window. ‘Not a bad idea, either, Doctor. It gives me time to think. I’m not working a twelve-hour day to pay for a lot of things I’m too busy to use before they’re obsolete.’
He waved as Franklin reversed the car out of its line, then shouted into the wake of exhaust: ‘Drive with your eyes closed, Doctor!’
On the way home Franklin kept carefully to the slowest of the four-speed lanes. As usual after his discussions with Hathaway, he felt vaguely depressed. He realized that unconsciously he envied Hathaway his footloose existence. Despite the grimy cold-water apartment in the shadow and roar of the flyover, despite his nagging wife and their sick child, and the endless altercations with the landlord and the supermarket credit manager, Hathaway still retained his freedom intact. Spared any responsibilities, he could resist the smallest encroachment upon him by the rest of society, if only by generating obsessive fantasies such as his latest one about subliminal advertising.
The ability to react to stimuli, even irrationally, was a valid criterion of freedom. By contrast, what freedom Franklin possessed was peripheral, sharply demarked by the manifold responsibilities in the centre of his life — the three mortgages on his home, the mandatory rounds of cocktail parties, the private consultancy occupying most of Saturday which paid the instalments on the multitude of household gadgets, clothes and past holidays. About the only time he had to himself was driving to and from work.
